WELCOME HOME Changing the perception of property auction

Our Flexible Auction Services

iamsold is the pioneer of the modern method of auction and no other auction provider in the UK and Ireland offers estate agents such a complete and comprehensive range of property auction services.

Over 2,000 estate agent branches currently combine their local knowledge and property expertise with our award-winning auction service, allowing them to offer their sellers and buyers with both traditional and modern methods of auction.


The Traditional Method of Auction

A familiar auction method that usually takes place at a live auction event. It offers the buyer and seller speed and complete security as the buyer makes payment of a 10% deposit and exchange of contracts takes place straight away. Completion takes place 28 days later.

These more restrictive timeframes can limit interest to cash buyers and investors so its usually best suited to those that need a quick sale, are not in a chain, or have a property that wouldn’t be considered as suitable for mortgage lending.


The Modern Method of Auction

The modern method of auction combines elements of private treaty and traditional auction, making it a more accessible auction method. These auctions usually take place online, creating a larger marketplace which helps gather more interest and activity.

This method offers the security of traditional auction as the buyer pays a non-refundable reservation fee and signs a reservation form, committing them to the purchase. Like traditional auction this method has fixed timescales, however these are 56 days to complete making this auction method accessible to mortgage and residential buyers as well as investors and cash buyers.

This method is often best suited to sellers that are looking for the speed and security of an auction with a larger buyer market.

This simple way to buy a house is a breath of fresh air. We could not recommend highly enough. 28 days start to finish!


Property Orange was created in 2017 by Father and Son team of estate agents Andrew Brown and Rouri Brown.

Andrew has over 30 years of specialist property knowledge in this sector and is just completing a CPD specialist degree in valuation and surveying. He is a member of various property professional organisations including the National Association of Valuers and Auctioneers and is a Fellow of The National Association of Estate Agents.

Until recently, Rouri has been senior branch manager of a prominent South Wales based estate agency, and he is well qualified with over 5 years specialist property sales experience and holds the prestigious Level 3 Technical Award in Residential Property Sales awarded by the NFOPP.

The company has the expressed mission to be the best online hybrid estate agency in the UK, and has placed client service levels as the agencies number one priority. The agency is committed to investing in the latest technology and innovation to assist with its dedication of achieving high- level sales and to maintain excellent customer relations.